social media marketing
How to Really Get Noticed on Facebook & Generate MLM Leads
There are a ton of networkers on social networks like Facebook these days selling their products, services, and business opportunities. Many of them are spamming the status updates with their links, but even more are genuinely trying to provide value, but still not seeing the return on their time investment.
The truth of the matter is, it doesn’t matter how many friends or connections you have on a social network like Facebook, it matters if you are truly connecting with those people and finding out if they have a need you can provide a solution for. That requires that you spend time getting to know the people you have befriended. You will have to get out from behind your computer and speak to people via chat, the message system or by phone to get to know them better and see if you can help them in any way. So, how do find out which of your friends may make a good customer or potential business partner?
The first thing I do when I accept a new business-minded friend request on Facebook is to go to that person’s wall and leave them a free gift just for being my friend. Now your gift can be a free e-product, link to some great information such as a recent blog post, or other invaluable marketing material. The key is that it has to be free and should not require an opt-in or lead to a sales page for an affiliate or personal product. This gift is a free offering of value to create the expectation of more to come as they get to know you better. You will be remembered because of this first touch.
If you have created a group or fan page, you will also want to invite your new friend to join you there. This will immediately let you know if they are interested in following your messages and receiving more information from you.
Get involved in groups with like-minded people so you can not only see what they are promoting, but also promote your products or services to those groups through wall posts. Once you get a large number of friends, you will receive an exorbitant amount of group invitations, so only choose to join those that are going to serve your purpose the best or that you genuinely want to learn from. For instance, you may have better success promoting to a group with 2,000 members better than a group with 50 members. Once you have joined, post advertisements with links to affiliate or personal products to generate cashflow. You can also post links to blog posts to keep your name and face before an interested audience. You can also invite the group members to webinars or training sessions.
Be very careful to not post to more than 20-25 groups at a time or Facebook may pause your account or delete your account altogether. You will typically get a warning message if you are posting content too quickly to groups.
Even from your very first friend request, connect with people you have befriended through the chat function or send them a message to learn more about them and why they are online. Only from initiating conversation will you ever find out if the other person is a potential customer, partner, or referral source. After you’ve asked the initial qualifying questions and decided you may have a solution to offer, ask the person if they would like to continue the conversation by phone. Most people would prefer to hear your voice and have a normal conversation. And you will know as soon as you make the call that this person is already an interested party and you can expect a rejection-free phone experience.
If you make contact with 5-10 new people per day using this method, you should be able to successfully speak by phone with at least 3-4 people. Would this be an improvement over the number of interested people you are speaking with daily now in regards to your business?
To fast-track your success, you can outsource your tasks on Facebook to free up your time to spend making contacts and communicating with them directly. The more people you actually talk to, the more people who are aware of what you are selling and the more people who buy from you or join you in your business.
For access to other social media strategies that actually generate leads, fill in your info below and enjoy my free training.
Clone Yourself With These Top Twitter Tactics that Generate Leads and Money!
Most business owners know that they need a Twitter account, but they also know they don’t have time to be on there every day several times tweeting about what’s going on in their lives or their business. So how do the “experts” manage to be on Twitter and make the very most use of their time without actually spending all their time?
Twitter is a massive stream of conversation and if you are not consistently involved, you will be left out. And if you do not have something to say that stands out, you will be skipped over. So, you must tweet something either personal or business-related every day, multiple times of the day to stay in front of your target audience. The three best times of day to tweet are the times most likely to be seen by your audience. They are first thing in the morning at the beginning of the work day, around lunchtime, and at the end of the work day.
So, you now need to tweet one to two times per day at least in order to stay in the forefront of your target market, but you don’t have time to stay on twitter all day to post messages. Then use a service such as FutureTweets.com or Twuffer.com to schedule your tweets ahead of time. You can schedule posts months in advance for as many per day as you want to make sure that you are covered even when you can’t actually be there. FutureTweets.com can also help you to streamline your social media presence by simultaneously posting your tweets on Facebook and LinkedIn as well.
What is appropriate to post? It’s great to post a shout-out to your family or converse on personal details of your life, and you should do those things to relate to your audience, but let’s face it, we’re on here to generate leads and make more money. Every day should include a lead-generating tweet. What I mean by a lead-generating tweet is one that includes a call to action. A call to action is leading someone to click a link back to your website or asking a question that generates a response. You want people to start to communicate with you outside of Twitter in order to make a sale.
In addition to just tweeting about personal and business stuff, you also have to know when someone is talking about you and respond to people that contact you or strike up conversations with people discussing your subject of expertise. Tweetbeep.com is a service that will notify you, hourly even, if someone mentions a keyword of your choice. That could be your name, your company name, your product, your website, niche search terms, or anything else you choose to set. This way you can quickly respond to anyone who is talking about you or the subject area you serve. SocialOomph.com is another service that will help you to manage Twitter effectively by not only tracking keywords, but also controlling your followers, direct messages, tweets, etc.
Twitter can be a large time investment, just like any other social network, but it can also be an excellent source of leads. With so many websites available to help manage and automate the process, it just gets easier to make Twitter part of your marketing plan.
For more social media and free marketing strategies, make sure to subscribe to my free e-mail training on the right of this page.
The 3 Quickest FREE Marketing Methods to Drive Traffic to Your Website
Most people who are starting out in a business get a website to draw visitors, share information, and increase sales, but they still don’t have the extra cash for advertising that website. So they fall back on ways to send people to their website for free- that’s what we internet marketers call driving traffic.
There are 3 basic ways to drive traffic to your website for free that are the easiest for beginner online business people.
1) Article Marketing- writing simple articles that showcase your expertise in your area is a powerful way to exhibit what you know to your consumer. It also wets their appetite for more information enough to gently guide them to your website to see what you have to offer. The resource box or bio is the most important part of your article because this is where you get to introduce yourself and give your website for readers to visit.
2) Web 2.0- This is just another term for social media such as MySpace, Facebook, Plaxo, and all the other networking sites where people connect with friends, family, business colleagues, old classmates, etc. On these types of sites, it is important to make sure your profile is updated to include a photo for personalization, a website url, e-mail address and a short bio of what you are doing online. Then, most importantly, be patient and let people come to you as you interact normally within the network. Share value, but do not constantly thrust your business into the conversation.
3) Video Marketing- anyone with a webcam or a video camera can produce their own video which can then be uploaded to YouTube, Google Video, Viddler, or other social video sites. The video does not have to be professionally done or flawless and it can still send traffic to your site as people search video sites for specific keywords and come across your video. In fact a video with errors is more likely to lead to visitors who can identify with you more and feel more confident that they can do what you have done.
Use these three free methods to send traffic to your website and watch your numbers grow.
Learn more free marketing methods to drive traffic your way today!
Subscribe to My Free Marketing Training Here:
Must Have Tools & Resources:
Theme By Rankerz SEO Company
