Twitter Marketing

Clone Yourself With These Top Twitter Tactics that Generate Leads and Money!

Most business owners know that they need a Twitter account, but they also know they don’t have time to be on there every day several times tweeting about what’s going on in their lives or their business. So how do the “experts” manage to be on Twitter and make the very most use of their time without actually spending all their time?

Twitter is a massive stream of conversation and if you are not consistently involved, you will be left out. And if you do not have something to say that stands out, you will be skipped over. So, you must tweet something either personal or business-related every day, multiple times of the day to stay in front of your target audience. The three best times of day to tweet are the times most likely to be seen by your audience. They are first thing in the morning at the beginning of the work day, around lunchtime, and at the end of the work day.

So, you now need to tweet one to two times per day at least in order to stay in the forefront of your target market, but you don’t have time to stay on twitter all day to post messages. Then use a service such as FutureTweets.com or Twuffer.com to schedule your tweets ahead of time. You can schedule posts months in advance for as many per day as you want to make sure that you are covered even when you can’t actually be there. FutureTweets.com can also help you to streamline your social media presence by simultaneously posting your tweets on Facebook and LinkedIn as well.

What is appropriate to post? It’s great to post a shout-out to your family or converse on personal details of your life, and you should do those things to relate to your audience, but let’s face it, we’re on here to generate leads and make more money. Every day should include a lead-generating tweet. What I mean by a lead-generating tweet is one that includes a call to action. A call to action is leading someone to click a link back to your website or asking a question that generates a response. You want people to start to communicate with you outside of Twitter in order to make a sale.

In addition to just tweeting about personal and business stuff, you also have to know when someone is talking about you and respond to people that contact you or strike up conversations with people discussing your subject of expertise. Tweetbeep.com is a service that will notify you, hourly even, if someone mentions a keyword of your choice. That could be your name, your company name, your product, your website, niche search terms, or anything else you choose to set. This way you can quickly respond to anyone who is talking about you or the subject area you serve. SocialOomph.com is another service that will help you to manage Twitter effectively by not only tracking keywords, but also controlling your followers, direct messages, tweets, etc.

Twitter can be a large time investment, just like any other social network, but it can also be an excellent source of leads. With so many websites available to help manage and automate the process, it just gets easier to make Twitter part of your marketing plan.

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Tags: free marketing methods, social media marketing, Twitter marketing